REAL Sprints are built to provide an agile, responsive, and strategic framework for ongoing digital design success. All sprint packages come with an initial assessment of your business' current digital footprint, competitor research, and a strategic roadmap. The primary difference between the packages below are how many services, AKA "REAL Sprints," you want running concurrently, as well as the frequency of strategic meetings.
A REAL Sprint refers to a single marketing service per month from the following channels (for descriptions, see main Service page):
Each month, we identify the REAL Sprint services(s) where your business has the most to gain based on our overarching strategy. We execute targeted work in those channels, whether that's an SEO keyword refresh, an email campaign, a landing page CRO pass, or a social media campaign. As we progress, when we identify more impactful services we move our energy to wherever the data tells us it belongs. You never pay for effort in a channel that isn't earning it. See bottom of page for a more detailed breakdown of this framework.
All prices are monthly, with no extended contract to sign.
For full sprint comparison chart, see below package descriptions
Best for: Solo operators and local SMBs ready to either kick off a digital marketing campaign or improve one particular marketing channel at a time.
Each month includes:
Begin your digital marketing campaign by focusing on the single channel that will have the greatest impact on your business' success. And rest easy knowing Real Digital Design is right alongside you and ready to pivot each month to ensure continued growth towards your goals.
Best for: Established small businesses ready to break through a plateau on multiple channels at once through a coordinated digital design plan.
Each month includes:
You're ready to take your business' digital design to the next level, and Real Digital Design is here to help you grow your footprint. Targeting keywords, gaining website traffic, and increasing sales are just a few of the ways these channels will help your business grow - all while being ready to pivot channels month-to-month based on where the greatest opportunities lie.
Best for: Businesses who are committed to growth across multiple simultaneously-running marketing channels and are looking to break out in their market or industry.
Each month includes:
You're established in your market, but you're looking to move beyond your competitors and truly stand out - enter the Market Leader Sprint. With up to 5 concurrently running digital marketing and/or design channels, consistent touchpoints on strategy, and a longer-term outlook on our efforts as a whole, this is the package for those who are ready to stand out amongst their peers.
Unsure what digital design services are available to you and how they can help your business? Check out our channel descriptions over on the main Services page!
Your business needs a holistic strategy for digital marketing and user experience design services. Agencies, however, force you to select a single service channel for an extended contract, or compound your expense to activate more. That inevitably creates silos in your digital design strategy.
Real Digital Design does things differently.
I offer a level of agility that agencies simply can't match. UX design best practices with omni-channel digital marketing services for a powerful, REAL combination. Instead of having a "SEO guy" and a "Designer" who never speak to each other, you have one partner who sees the whole field. I don't ignore one channel to address the other, but instead have a comprehensive strategy and the ability to rapidly pivot. It's peace of mind, knowing your marketing and design strategy are one and the same, all in service of your business' bottom-line.
To accomplish this, I employ a cyclical REAL Sprint approach.
R - Reveal
Most digital marketing and UX design services provided by agencies start with a kickoff call and a 30-day onboarding period before anything actually happens. The REAL Sprint starts differently. Before a single dollar is spent, I do a full Digital Design Audit of your online presence. I look at everything from where traffic is coming from and where it's dropping off, to what your site is doing well and what opportunities are not being seized. This prepares us to hit the ground running within the first month while maintaining an overarching digital marketing and UX design strategy tailored to your needs.
E - Evaluate
One of the most expensive mistakes in digital marketing is running the same playbook every month regardless of what the data is saying. Instead, I use the data gathered in the Reveal stage to guide where our focus and efforts should go each month. Maybe our SEO foundation is cooking, but the pages we're sending users to are lacking critical elements - time to shift our efforts towards UX design. Or maybe we just completed a beautiful redesign of your site, but we need a boost in incoming traffic - time to explore paid ads (SEM) on Google or social media platforms. These decisions are a collaborative effort tied to what the data revealed and your business' overarching goals.
A - Attack
A plan, even one based on a thorough evaluation of the data, is nothing without proper execution. That's why I don't just put our plan into action, but instead launch a full attack on the identified opportunities. Bringing a combination of not just skills and experience, but also a relentless passion for achieving exceptional results, I make sure to harness the best of our selected digital marketing and/or UX design services each month. This ensures I'm not just generating short-term results, but instead set your business up for long-term improvements that build on one another. As I implement changes, modify existing structures, or build out entirely new lines of effort, I maintain a constant eye on how the pieces fit together holistically. That way, our results compound into success for your business.
L - Level Up
Progress doesn't halt once our monthly attack is implemented. Instead, reflection allows us to continually chart our way towards greater success. After each month's REAL Sprint, you will have fulyl visibility of KPIs that matter to your business and provide tangible benefits. With a combination of a monthly report and consistent strategic calls, you will always have full visibility on how your digital design is progressing. These touchpoints also ensure we're continually generating a roadmap that speaks to the goals of your business and prepares us for future efforts. You will never be left in the dark on the performance of our digital marketing and UX design services with Real Digital Design.
Looking for one-time projects to tackle a specific need without committing to an ongoing partnership? Check out our One-Time Project options!
Want to see how your business can harness a holistic digital marketing and user experience plan? Reach out today for a FREE consultation!